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Ginkgo Aesthetics: Elevating Japanese Aesthetics to the Forefront
Ginkgo Aesthetics is a premium aesthetic clinic that brings together the best of Japanese aesthetics and modern medical technology to provide an unparalleled experience for its clients. With its serene and minimalist interiors, Ginkgo Aesthetics offers a respite from the hustle and bustle of everyday life, inviting its clients to indulge in a journey of self-care and rejuvenation.
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At the core of the Ginkgo Aesthetics brand is the ginkgo leaf, a symbol of longevity, vitality, and resilience.
To capture the essence of Ginkgo Aesthetics, we created a brand identity that is both elegant and understated, yet bold and confident. The logo features a stylized illustration, rendered in a striking shade of orange, symbolizing growth, renewal, and hope. The typography is clean and modern, with a sans-serif font that complements the minimalist aesthetic of the clinic's interiors.
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To further elevate the Ginkgo Aesthetics brand, we developed a comprehensive visual identity system that includes a range of branded collateral, such as business cards, brochures, and social media graphics. Each piece showcases the same sense of elegance and sophistication, while incorporating subtle design elements that references Japanese aesthetics.
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Overall, the Ginkgo Aesthetics brand identity is a testament to the clinic's commitment to excellence and its passion for Japanese aesthetics. By blending the best of traditional and modern design, Ginkgo Aesthetics is poised to become a leading player in the aesthetic industry, offering clients an experience that is both transformative and unforgettable.
Project: Brand Identity Design
Client: Ginkgo Aesthetics, Malaysia
Scope: Logo, Brand Strategy & Collaterals, 3D Mockups, Brand Guidelines
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